Emil Frey Ltd
European-wide retail group in the automotive industry, which also includes globally active companies like the car rental Hertz in Switzerland, Emil Frey Ltd welcomes a significant multisport event like the international Winter Universiade in Lucerne as an opportunity to become extensively involved as a sponsor. The Winter Universiade is an event for young people who will help shape our future. Leading mobility expert in Europe, Emil Frey Ltd takes on a great responsibility, assumed, among other things, through its commitment as a partner.
Furthermore, it also represents a significant logistical challenge. Thanks to its mastering support with around 250 passenger cars and commercial vehicles, hence ensuring reliable mobility for all participants and organisers, Emil Frey Ltd shows its competence in managing fleets, a natural expectation from a leading mobility partner in Europe.
Swiss family-company with a long history of tradition, Emil Frey Ltd also specifically supports winter sports as a Swiss cultural asset. A further reason is the proximity itself to the sport: Emil Frey, the company founder, was also a motor sports enthusiast. The Frey family continues to successfully live this passion to this day. The Emil Frey Group is fully aware that success is only possible with strong partners, just as the Emil Frey Racing Team is currently racing from victory to victory with Lamborghini in the Open GT series.
Fairness, discipline and high performance are all keys to success and fundamentals of Emil Frey Ltd’s corporate identity. And this is exactly how Emil Frey Ltd's engagement during the Winter Universiade will succeed.