Become a partner

Hosting a Winter Universiade is a team project. As a partner of the Winter Universiade you would contribute to its success, and to a moment in Swiss sports history. There are many reasons to get involved.

Everyone benefits from the Winter Universiade, including the numerous partners. The event offers a unique opportunity for presentation to an attractive global audience, and to participate in a sustainable, locally anchored sports event. Great sporting moments are guaranteed.

Reasons for a partnership

Worldwide Media Coverage 

The Winter Universiade is at home all over the world: over 350 million people worldwide watch the Winter Universiade on TV. The delegations of national university sports federations from over 50 countries will attend the event. 

Locally Anchored 

Central Switzerland is the cradle of both the Swiss Confederation and winter sports. The enthusiasm and know-how in the region are enormous, and has been further reinforced by the historic successes of local athletes such as Hippolyt Kempf in the Nordic Combined and alpine ski racer Dominique Gisin. 

Attractive Target Audience 

The future belongs to the participants of the Winter Universiade. These young and well-educated people have learned through sport how to deal with victories and defeats. They are characterised by passion, determination and the ability to word in a team. 

Grand Emotions 

A perfect run, a successful axel, a decisive final sprint – these are the magic moments that define sport, and allow events like the Winter Universiade to become unique platforms for community spirit. 

Sustainable Commitment 

A commitment to the Winter Universiade Lucerne-Central Switzerland 2021 is a commitment to the next generation: 3000 volunteers will experience the power of collective effort. Attention will be drawn to the importance of education for young people and the region will be given a unique legacy. 


Urs Hunkeler
+41 (0)41 318 37 27


«We support the Winter Universiade 2021. Today's top athletes are tomorrow's leaders of commerce and society.»

Dr. Rolf Dörig, Chairman of the Board of Directors, Adecco Group


«Competitive sport, combined with a good education, is an excellent basis for a business career.»

Urs Rohner, Chairman of the Board of Directors, Credit Suisse


«Reporting during the Winter Universiade will increase awareness of the region as a winter sport destination.»

Marcel Perren, Lucerne Director of Tourism


«Our objective is a further increase in the global reach of Winter Universiades on TV and Social Media.»

Oleg Matytsin, President of FISU